Branded entertainment films creators make a film people choose to watch — where the brand earns its place through story, emotion, and cultural relevance. Branded entertainment works when the brand starts contributing to culture. The goal is affinity, memorability, and desire. Branded entertainment films give people a reason to stay and a reason to build an ongoing relationship.

The PARIS BRANDED FILMS FESTIVAL is about honoring and awarding these films.

First edition is on April 7th, 2027 in Paris.